Oversized Brochures

Oversized brochures are an easy way to make a powerful statement about your company and ensure that your brochures get noticed. Not only do large brochures stand out and demand attention in comparison to smaller marketing materials, but they also expand your marketing real estate and allow for more creative and attention-getting design.

Informative brochures are a great way to educate your customers about your specific products or services. By presenting lots of useful information, your customers will feel more confident and empowered to make the right choice, increasing sales. Here are a few ideas to consider when creating a successful oversized brochure:

Provide an in-depth comparison between your own product lineup or against a competitor.
Encourage customers to hold on to your brochure by making it a keeper. Include helpful tips, how-to information, industry resources, tips from the pros, and upcoming calendar of events, etc.
Include a tear away portion, such as your business card, coupons, sample vouchers, etc.
Use the large space to reveal a new product lineup or offer a product spotlight on a best-selling item.
Choose durable, heavy-weight paper since many may hold on to it as a reference guide.
Provide your contact information in multiple places so it is easy to find, such as along the bottom of every page or on the front and back covers.

If you need help in creating an oversized brochure give Solid Impressions a call. We can help!

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